The Fresno Bee/Vida en el Valle/FresnoBee.com

The Fresno/Visalia DMA is one of the most ethnically diverse regions in the US. The Fresno Bee and its family of products are the most efficient conduits for advertisers to reach prospective customers.  Fresno is a rapidly growing powerhouse in Central California and was ranked 4th nationally for doing business among mid-range cities by Inc. Magazine.  Fresno is the heart of California and the gateway to Yosemite, Kings and Sequoia National Parks.

Market Strengths:

• #1 Agricultural Valley in the world

• Strong transportation hub served by rail, road and air

• Affordable housing and land

• Large employee pool

Major Employers:

Foster Farms                                                   Gottschalks Inc.
Pelco                                                               Zacky Farms
The Gap                                                          SunMaid Growers of California
Grundfos Pumps                                             Play It Safe International
Children’s Hospital Central California